Natur-E

This 2019, the goals are to grow the digital community to be a local skincare brand that understands its customers. We put this message by utilizing all digital assets from social media, website, video digital, and e-commerce, through Kelebihanmu, Kecantikanmu campaign (Your Strength is Your Beauty). This campaign helps to increase Natur-E web members by 80% and boosting audience conversation about our product. Continuing our Loyalty Program, build CRM to get insight from our audience and remarketing. This year, we are focusing on the e-commerce and marketplace sales by driving traffic to e-commerce channel (using Collaborative Ads partnering with marketplace) and join the marketplace program

goals

  • • Reach a new potential audience through digital content
  • • Grow number of members on the website (Loyalty program)
  • • Build a link to drive traffic to marketplaces and sales

strategy

  • • Create digital content that resonate with the solution our audiences looking for to gain new audiences
  • • Kelebihanmu, Kecantikanmu campaign to relay our communication message and grow website member
  • Utilize influencers for campaign and product promotion
  • • Create bundling in marketplace for drive sales

result

  • • Raise impressions 2x times than 2018
  • • growth more than 10,000 website members
  • • Reach xxx million sales through digital

services

  • Retainer: E-Commerce Management (marketplace & Membership CRM Website, etc)
  • Media: KOL Management (Analytics & Reporting)
  • Media: Production (Facebook, Instagram, Google, Tiktok, etc)
  • Others: Live Streaming Development
  • Prizes & Delivery Management
  • Production: Campaign Microsite
  • Production: Content Photoshoot
  • Production: Website
  • Retainer: Campaign & Activity Management
  • Retainer: Community Management
  • Retainer: Expert Management
  • Retainer: KOL Management
  • Retainer: Report & Performance Analysis
  • Retainer: Social Media
  • Retainer: Website (Content, Moderator, Technical, etc)
  • Strategy & Consultation