MyBCA Information Hub

BCA build various initiative to have an easy to understand content and features. One of them is My BCA, where all customers can engage and seek information easily. We build a BCA information hub packed with complete BCA information and tools for the customer to know and engage deeper with BCA.

goals

• To have an easy to understand information hub on unique behavior on My BCA, where the goals are to get information that could easily navigate in just a few seconds

strategy

• Build an interactive and easy to understand UI UX through a touch screen and humanize the information hub with creative character

result

• Implemented in all My BCA in a various city in Indonesia