BCA (MyBCA Information Hub)
BCA build various initiative to have an easy to understand content and features. One of them is My BCA, where all customers can engage and seek information easily. We build a BCA information hub packed with complete BCA information and tools for the customer to know and engage deeper with BCA.
goals
To have an easy to understand information hub on unique behavior on My BCA, where the goals are to get information that could easily navigate in just a few seconds
strategy
Build an interactive and easy to understand UI UX through a touch screen and humanize the information hub with creative character
result
Implemented in all My BCA in a various city in Indonesia
services
- Strategy & Consultation
- Retainer: Technical
- Production: Multimedia



