#FreeTheJoy

We know the power of Instagram Story for the brand and how we can utilize it. We want to build a simple yet involve UGC to take the center stage of our IG Story. Our fans can express themselves in a very unique way as possible with Cadbury. We simply give a template and guideline, our loyal fans do the rest. And the result was amazing.

goals

  • Building deeper engagement using UGC
  • Create more awareness and reach

strategy

  • Knowing that our fans are loyal and creative people, we build a way for them to express themselves

services

  • Activity & Campaign Management
  • Campaign Microsite Production
  • Content Photoshoot
  • Media Production
  • Report & Analysis
  • Social Media Retainer
  • Special Hampers Creation as Prizes
  • Strategy & Consultation